ExhibiTALK
The team at Marketplace Events strives to take each show beyond exhibit space, banners, and logos... We build experiences. ExhibiTALK is where the Marketplace Events team shares best practices and strategies to truly get the most out of your show experience. We bring buyers and sellers together in environments that ensure opportunity and success for our customers. Online, in print or on the show floor, we connect businesses with the audiences they need to reach; and we want to make sure every connection is worthwhile.
Marketing & Promotion: Opportunites During the Show
April 22, 2016
After you have enjoyed the rewards from the pre-show exposure, it's time to maximize your participation while at the home show. There are numerous ways to create brand awareness on the show floor, from large sponsorship partnerships to smaller visual ways which help bring traffic to your booth.
After you have enjoyed the rewards from the pre-show exposure, it's time to maximize your participation while at the home show. There are numerous ways to create brand awareness on the show floor, from large sponsorship partnerships to smaller visual ways which help bring traffic to your booth.
Here are just a few of the possibilities while at the show!
Contests on the show floor – With the donation of a product or service you can take advantage of thousands of free dollars in TV, radio and newspaper advertising space.
Product Placement on the Show Floor & New Products Showcase – Increase awareness on the show floor with product placement in our features, on our stage and other in prime locations at the show.
Press Release - Alert your local media and show management about any new products or services that will be on display in your booth which may be newsworthy.
Social Media - Promote your company LIVE from the show floor. There are plenty of opportunities for photos and loads of content for you to share via your Facebook, Twitter, Instagram and Pinterest accounts! Remember to also follow the show via social media, and use the show hashtag - we love to connect with exhibitors and sponsors.
Sponsorship - Become a sponsor of a special show event and increase your on-site exposure. We're always interested in new ideas... Investigate the availability of any of the following:
Bags
Balloons
Ceiling Banners
Aisle Banners / You are hear boards
Pillar Wraps
Floor Signage
Product Sampling
Stage Sponsorship
Celebrity Sponsorship
For more information on marketing opportunities please contact your show team, or check the Exhibitor Kit section of the show website.
Here are just a few of the possibilities while at the show!
Contests on the show floor – With the donation of a product or service you can take advantage of thousands of free dollars in TV, radio and newspaper advertising space.
Product Placement on the Show Floor & New Products Showcase – Increase awareness on the show floor with product placement in our features, on our stage and other in prime locations at the show.
Press Release - Alert your local media and show management about any new products or services that will be on display in your booth which may be newsworthy.
Social Media - Promote your company LIVE from the show floor. There are plenty of opportunities for photos and loads of content for you to share via your Facebook, Twitter, Instagram and Pinterest accounts! Remember to also follow the show via social media, and use the show hashtag - we love to connect with exhibitors and sponsors.
Sponsorship - Become a sponsor of a special show event and increase your on-site exposure. We're always interested in new ideas... Investigate the availability of any of the following:
For more information on marketing opportunities please contact your show team, or check the Exhibitor Kit section of the show website.
Press Releases
