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ExhibiTALK

The team at Marketplace Events strives to take each show beyond exhibit space, banners, and logos... We build experiences. ExhibiTALK is where the Marketplace Events team shares best practices and strategies to truly get the most out of your show experience. We bring buyers and sellers together in environments that ensure opportunity and success for our customers. Online, in print or on the show floor, we connect businesses with the audiences they need to reach; and we want to make sure every connection is worthwhile.

Boost Exposure at the Show with Digital Advertising Opportunities

February 22, 2016
It has never been easier to get more bang for your buck! All of the advertising (TV, radio, print, outdoor, and online) and PR campaigns that each show executes direct consumers to our home show websites. Once there, people are prompted to buy tickets online, subscribe to our email lists, and find out all the information about the upcoming show.
It has never been easier to get more bang for your buck! All of the advertising (TV, radio, print, outdoor, and online) and PR campaigns that each show executes direct consumers to our home show websites. Once there, people are prompted to buy tickets online, subscribe to our email lists, and find out all the information about the upcoming show.

clevelandWEBimageCompanies taking part in our shows also utilize our websites to obtain pre-show information including exhibitor kits. In addition, our blog​s and Home and Garden Events Facebook community of 100k enthusiasts across North America now allow us to reach our audience year-round. These facts translate into a lot of qualified eyeballs – over 1.7 million eyeballs to be exact.

Any exhibitor taking part in a Marketplace Events produced home show is welcome to advertise their products and services to our targeted audience of potential buyers. The home show websites can promote your show specials and drive visitors to your booth or website.

Here are a few of the marketing opportunities available online:

Banner Advertising – You ads appear on all pages of the home show website in rotation
Email Blasts – Provide an image or text advertisement which can be included in a pre or post show email campaign. Our subscription lists are permission based and targeted by region with over 640k subscribers across all of North America.
Lead Generation – Want to run a contest but are unable to host it? We will happily host your contest on our website and collect entries and subscribers for your company.
Ticket Sponsor Package – Offer a ticket discount to our customers and have your logo included on our ticketing site, ticket confirmation, websites, and in all advertising. Includes lead generation and data collection.
Sponsored Blog Post or Series – We are happy to run exhibitor spotlights on each show blog. Exhibitors can answer a few questions about their service or product and we will cross promote each post on social media channels. Remember, we only want to bring useful and interesting content to our readers.

If you have any questions about any of our digital marketing opportunities feel free to reach out to your sales consultant.

Joanne Carry
Digital Marketing Director
Marketplace Events